BlogWebsite Design, Website SEO, Website Security and Digital Marketing
One of my favorite tools we have created over the last few years is this handy planning calendar. The calendar includes all those special days of the year plus special themes for each month. We didn't get the full year put out this year. But we will next year!...
There are a ton of great (free) resources around the web where you can find amazing photos and video clips for free online! Here are my go-to sources for images and video when I can take my own.
With Google Apps, you can:
Promote your company.
Work from anywhere.
Save money and time on travel.
1. Use Strong Passwords Enable 2-Step verification whenever offered by your online subscription or service. This will help protect you against fraud, identity theft and hackers.2. Keep your Software and Operating Systems Updated Yes, those annoying software updates...
Creating your own eCommerce website might seem easy at first; but there’s more to it than one might think.
Looking for the 2021 Version? Now available for July-December 2021 One of my favorite tools we have created over the last few years is this handy planning calendar. The calendar includes all those special days of the year plus special themes for each month....
It’s well known that Google rankings are important. We want to be at the top of the first page
As the popularity of online livestock auctions continues to build, their is still a world of opportunity to take advantage of all social media has to offer! By using Facebook to promote your event, you will also be building brand awareness, developing a communication channel, and adding to your e-mail list. We have developed this list of 25 ways to promote your online cattle auction on Facebook.
The perception of the same experience can be very different from person to person.
The Digital Marketing Industry is growing at a rapid pace. Having a digital marketing plan is essential.
It’s hard to know where exactly to focus your digital marketing efforts these days. There are so many different avenues.
Looking for the 2021 Version? Get July-December 2021 Here Once again we are providing a FREE download to help you with your marketing efforts in 2019. We have expanded our calendar to include more of those special days of the year. We have still included monthly...
October is Cyber-Security Month – Here are our top 3 tips for website security.
Get more online attention for your business, improve your SEO ranking, and make the best first impression online when someone “Googles” your business.
Voice search could be described as an up and coming technology. Although it is already around and used by many people today,
Probably the most important thing for everyone owning a website is that it gets the desired amount of traffic.
Want to make sure your customers know they can trust you and what your business has to offer?
When you are working on your marking strategies, it may seem rather complicated. There are so many
Looking for the 2021 Calendar? Find it here: 2021 Marketing Planning Calendar --- Get a quick list of all the holidays, important events and special days in 2018 to help you plan your marketing strategies - all in one easy printable. Our 2018 Marketing Planning...
I was lucky enough to grow up with several business mentors in the family. Many of us have learned certain skills from special mentors or bosses over the years and I happen to be related to mine. My mom gave me hard work and passion, my dad taught me how to properly...
Is your SEO good enough? Have you crossed all the t’s and dotted your i’s?
There are several factors that contribute to your SEO rankings. Way too many for most of us to even keep track!
While configuring your SEO settings might seem a tad bit tedious and take more time than you’d care to give it, it really deserves some attention.
Where you host your WordPress website plays a key part in how well your website performs. Yet a good question many website
When you’re developing a new website or working on a redesign, it’s important to know what attracts visitors
In today’s more competitive business world, having a site that looks professional is essential, though it’s worth remembering an expensive design could still look cheap.
Building a website for your business or working on a redesign?
The number of tools and resources available to marketers grows each day.
Within seconds a connection is made between users and your website.
A call to action is something that invites people to respond. When people respond, they start
While it’s great to have a lot of website traffic, it’s even better when
When it comes to website design, user experience is a very important aspect.
Don’t have a website? No matter how small, every business should have a one.
When creating or redesigning your website you’ll soon learn that Website design comes with a language all its own.
How does your website rank when it comes to SEO? With a Google search, are you right there on the first page;
When it comes to website design, every last detail matters.
As a business owner, you want visitors who turn into customers.
Websites and how they are designed are constantly changing.
Anyone can write a blog post. But we all know it’s the great posts that attract readers.
Typography is how the printed material you use looks.
Does your website have a high bounce rate? Do people visit your website only to leave a few minutes later?
When someone enters a website, one of the first things they want to know is if they can trust this company.
Make sure your website has everything it needs to promote your small business.
It’s important to have great looking graphics when it comes to creating blog posts. Why? Well one main reason is that it engages the reader.
Download this handy reference for your 2017 marketing planning. Includes all the significant dates for 2016 including holidays, special sport events and special monthly designations.
So you are building a website or updating your outdated site. What should you include on your new site? The guys at Red Website Design created this cool infographic highlighting 10 pages you should include and we couldn't agree more. In fact just today as I was...
Building a website for your small business does not need to be overwhelming. Here are 6 essential elements to create an effective small business website. Get your information out there in a professionally packaged website. If you can't do it yourself, hire an expert...
While some businesses are tempted to cram as much information into a web page as they possibly can, sometimes less is more. Creating a layout with enough white space or negative space can impact the appeal of your site. Having a visually appealing website creates trust with the visitors and conveys you really have it together and present your information professionally.
Are you aware that adding a video to your website can increase your chances of a first page google result up to 53 times? Did you know that using video in emails can double your open rates? This infographic created by Explainify demonstrates why a video should be part...
If you haven't heard of types of wearable technology such as "Google Glass", then you should probably look into them and learn how they will affect expectations of your website. This infographic from Who Is Hosting This shows what different things wearable technology...
Are you looking to find out what your target client searches for on Google to create better content? An essential piece of the SEO strategy puzzle is keyword research. By imagining yourself in your client's shoes, you can better understand what they are thinking and...
When creating a website, it is important to be able to understand how your readers read and track information on a page, which can help provide better user experience to generate effective results. Website creation isn't just about the visuals and effect, it is about...
To communicate with current and potential customers, Email marketing is a great way to go. There are different sources you can use to tackle Email marketing such as MailChimp or Constant Contact and they're relatively cheap or free to use. If you are sceptical about...
"SEO is the process of improving a websites ranking on the natural (unpaid) listings on Google", according to Red Website Design. There are numerous things that are taken into account when Google considers where to rank a site both on your website and externally....
According to a recent survey done by Visible Logic, 80% of consumers choose a product, service or company over a competitor because it had a better website. Your business could be severely missing out if your website is below par compared to your competitors. Visible...
"My website was created only a couple years ago, I don't need to redesign it!" WRONG. Website design is fastly evolving amongst everything else in the digital marketing world. To stay on top of your game and continue to grow your website traffic, an update is...
Are you unsure how Google Analytics works? Are you looking for an increase in traffic for your website? Well, here's your quick guide to Google Analytics. According to Neil Patel of QuickSprout, looking at reports simply isn't enough. "You have to take the data from...
Does your website load fast? Did you know that a slow loading website can affect how Google ranks it? "When Google ranks slow sites people use Google less so If your site takes longer than 3 seconds to load you need to be taking a look at the info below and figuring...
It is common knowledge that certain colors affect the moods of individuals. This idea can play a big role in effective website design. Having the right color scheme and placing certain colors in the different areas of your website could make a huge impact. According...
If you're looking to improve your SEO rankings, this post is for you. Businesses in a specific geographic area means that your SEO should be one of your main focuses for website marketing tactics. It is a process needed in order to get higher rankings on Google when...
As kids growing up, we were taught "not to judge a book by it's cover". This well-known saying may be practiced when it comes to meeting new people, but that isn't always the case when your website is being viewed. Having an attention grabbing website design is key...
Is google not indexing your webpage? There may be a few reasons why. According to Red Website Design, in order to place you in their search engine results Google needs to be able to “crawl” your website using a series of programs called spiders which move from link to...
Are you thinking about getting your own website? Don’t know where to start?
If you are new to the world of search engine optimization (SEO), it is easy to get overwhelmed by the number of things to learn. There is a bit of learning curve involved, but SEO isn’t rocket science. You just need to master a few basic principles and you should be able to understand how it really works.
Using great images in your digital marketing strategy is a must! Finding images in the right format, size, and quality can be a challenge. Sometimes we have to get creative to get the photos we want and in the right format.
360 Degrees of Digital Marketing – These modern marketing strategies show a broad approach to marketing. Which ones are you skipping?
In an effort to help you plan better in your marketing efforts in 2016 we have created this 2016 Marketing Planning Calendar with monthly worksheets.
If you want to keep your website safe, it is important to understand the terminology used to describe the causes and effects of hacks. Software vulnerabilities and access control issues are two of the main causes of website infections, and in this post we will define some of the terminology
When it comes to companies that are online today few compare to Google. Their name is so common that it is synonymous with looking for information online. They’ve also built the world’s most popular email service. Sure, their attempt at a social media network largely flopped, but who hasn’t had a few failures?
Email marketing is such a valuable tool in your marketing strategy. It’s a way to directly talk to your customers in a place they’re happy to receive information, because they said “yes” to hearing more from you. They want to hear what you have to say, and since they gave you their data, you can send them relevant emails that fit their
Google has announced big changes to their search algorithms (that complicated formula that return website links when users ‘Google’ something) and they take effect April 21, 2015.
If your website is not mobile-friendly according to Google’s Mobile-Friendly
Steps to Keeping Your Business Safe Online Tips provided by Stay Safe Online. ASSESS YOUR RISKS Smaller businesses have become bigger targets for cybercriminals because the bad guys know that they have fewer defense resources than large enterprises. Questions to Consider: What information do you collect?
Having your business listed with online business directories like Yelp, FourSquare, YellowPages, etc, is another great way to improve your local search engine results. Depending on your business type or industry these directories can be your biggest source of online traffic.
A great article by Michael Dell on Inc.com Cyber attacks don’t endanger only major corporations but also growing companies. What are you doing to protect yourself? As Dell has transformed from a products company to a solutions company over the past few years, our salespeople have had to
One of the best free steps you can take to get your business listed on Google and help your search engine ranking is to register with Google Places. It’s free, simple and only take a few minutes. By registering and verifying your business with Google Places your business will show up in local searches, maps and